If you’re interested in getting into the supplements industry and have a passion for gummies, now’s a great time to get moving. After all, more and more people are becoming interested in health and wellness, and gummies are a fun, easy, and tasty way to take multivitamins or reap the benefits of CBD.
If you’re truly serious about cashing in on the supplements market, gummies are a great niche to invest in, as they’re up-and-coming, come in a variety of flavor profiles that make marketing them much more straightforward, and have a high bioavailability. Here are a few tips to keep in mind to start a successful side hustle or main gig selling gummies.
Find a gummy supplement copacker
If you want to sell gummies, you need to make sure you have found a manufacturer that can help you every step of the way. Gummy copackers, such as Superior Supplement Manufacturing, can offer you turnkey service that allows you to ensure high levels of quality at each phase of the development, manufacturing, and fulfillment process. Having all of this handled under the umbrella of one company makes it far easier to keep things consistent, especially thanks to a company like Superior Supplement Manufacturing’s focus on accountability, clear communication, and proactive contact.
Once you’ve found the right private label copacker, you’ll want to get to work picking out supplements, packaging, and labeling. If you’re trying to create a gummy line that has a more upscale feel or environmental appeal, you may want to opt for packaging that speaks to that, such as a glass jar or bight and inviting packets. Thinking through how packaging and labeling can serve as an extension of your brand is crucial to finding success in the gummy business, and something that great private label companies can help you navigate.
Dress for success
If you’re planning on representing yourself in negotiations with different shops that you’re interested in having carry you products, or just want to feel more like your own boss, it’s important to dress the part. Clothes can make you feel more confident, and can help you be taken more seriously in the business world, too. As such, it’s crucial to find an outfit that gives you the confidence you need to find success in the fast-paced world of health and nutrition.
Simply searching for “men’s clothing near me” or “women’s clothing near me” will allow you to browse all sorts of new arrivals and best sellers. Plus, with plenty of deals on clothing online, it’s never been easier to look great and feel great, too. Before you go to market, make sure to buy a few new outfits that give you the confidence to find the success you desire in your new entrepreneurial venture.
Engage with your customers
Many people promote their businesses on social media, but they don’t go the extra mile and actually interact with their customers there. If somebody has purchased one of your gummies and comments about it on a post or advertisement you’re running, it’s pivotal that you weigh in according to your brand’s style guide and reply to their comment. Doing this is a great way to show other customers that you’re personable and engaged.
Not only can this kind of interaction promote further engagement from other customers interested in hearing from you, it also illustrates that you’ve got a human side and aren’t just pushing products online. Social media isn’t just a way to attract new customers; it’s a way to live out your brand’s core values, in the open, day after day. Make sure to take this responsibility seriously and truly engage with your consumers online instead of just scheduling posts and calling it a day.